IISE Announces 100% Profit Donation to Black Lives Matter

Despite being based in Seoul, South Korea, IISE recently showed its support for the #BlackLivesMatter movement by announcing its ongoing donation campaign. Aside from helping spread awareness through Asia, the campaign reveals how founders Terrence and Kevin Kim attribute the existence of IISE to Black Culture.In an official statement, the brothers note that growing up in America, where Asian representation in popular culture was lacking, they like many in their generation looked towards Black a...